design: return to form. The rise of the arthouse movie poster.

3 Apr

Post-war 1950’s.  The world watched with awe as cars, household appliances and everyday packaging captured the buzz of the space-race and catapulted the word ‘design’ to the forefront of the worlds imagination.  Not since then has that word ‘design’ seemed so relevant to so many people, and whilst we may be overstating the impact here but brands like Ikea have helped to put the world of design on an accessible level for all to appreciate and enjoy.

We’re starting on this rather strenuous link, because again the world of design has gained a new follower, that of the humble movie poster.  Back in the golden age of Hollywood the movie poster was an artform, something that was high up there with modern adverts, and can even be sited amongst influences for countless artists, Warhol numbered among them.  This was all undone in the 1980’s with the rise and rise of the superstar, and megastar’s of the silver screen – illustrated movie posters didn’t appeal (or pander) to the giant egos of the time, well, with the downfall of this ‘star pulling power’ we have seen something of a re-emergence of this finely crafted artform recently and not just for pure arthouse outings, big budget releases like ‘the fighter’ and ‘black swan’ all got the fine art treatment . . .

Keep it coming we say, we’re loving your work!




One Response to “design: return to form. The rise of the arthouse movie poster.”


  1. design: return to form. The return of the classic movie poster. « Amarige Panache - April 5, 2011

    […] our earlier post we returned to the art-form of the art-house movie poster and here we look at this subject a little further with a review of some of the most archetypal […]

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