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icon: Gloria Swanson

6 Jul

Over to NYC and our favourite hipster mag ‘Papermag‘ where our favourite writer (possibly of all time) shares with us an Icon from the golden age of Hollywood, and one who has possible never quite received the recognition she truly deserved.

A silent screen goddess and legendary style icon (are we alone in wishing that the screen sirens of today would be a little more, well, 1940’s in their style???), Gloria fell somewhat out of favour with the advent of the ‘talkies’ but rebounded to make a huge comeback in the 1950 classic Sunset Boulevard. Queen Kelly which she introduces on the video above was, though a spectacular flop – to find out why, and to read more word of his gorgeous wisdom visit the wonderful Mr Mickey and click, juuuuuuust.  Here.



AP. is back. and on the Twitter ;-)

15 Jun

Ok so it’s been a while creative watches, and we’re SOOOOOOOOOOO sorry, but we’ve been on an extended holiday – what does that mean to you?  Ok nothing we know – but it does mean that we’re creatively energised to start sharing with you, so what better way to start than by following us on ‘the’ Twitter and get your updates instantly???


7 days 1 week: London in the sun.

12 Apr



just for fun: playmobil for apple.

7 Apr
Ok so it was just an April fool (and yup, we know – we’re a little late!) but whatever the reason, we totally want one.


fashion: did anyone order a Chanel takeaway?

1 Apr

The latest in whimsy from the mind of Karl and the creative guru’s at Chanel, and yes.  We need one!


just for fun: Chanel impresario makes ice cream cool(er!)

24 Mar

As if ice cream wasn’t cool enough, fashions leading king of cool Karl Lagerfeld has just directed the latest advertising campaign for Magnum – a leading European brand of ice cream lollies about to make it’s debut in the US later this year.

The campaign starring former O.C actress Rachel Bilson and Chanel favourite Baptiste Giabiconi in no less than 3 short films, debuts in the US in time for the Magnum launch there in April, and promises hot enough to melt ice cream.


just for fun: Walt Disney World stats.

15 Mar

OK, so it’s not just all fashion and design here at AP.

As a great artist Walt Disney shaped many aspects of the entertainment industry, revolutionising the world we see today, his touch is felt in our everyday – through TV, Movies, and even through the most up to date media, the internet, computer games.  Perhaps the most prolific way is in every theme park in the world.  Before Disney there were amusement parks, often seedy places not suitable for a family day out.  After Disney they became theme parks, a place of family entertainment and a place of true escapism.

Don’t believe us that Disney is truly all conquering when it comes to the world of entertainment, just look through the stats above – they make for impressive reading don’t they . . .



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